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Phake Media

Service Guide

Signs Your Website Has Outgrown a Brochure Site

How to tell when a static website is holding a business back, and what Time To Grow, Phake Media's CMS and booking-enabled web tier, actually adds.

The tell-tale sign

A brochure site works fine right up until a business needs it to actually do something: take a booking, manage its own content, or track what's driving enquiries. That's usually a sudden realisation rather than a gradual one, and it's the exact gap Time To Grow is built to close.

If updating so much as a price or an opening hour means calling a developer, the site has already outgrown what it was built for. A static site describes a business. A growth platform runs part of it.

What's actually different about this tier

Time To Grow adds a custom CMS (not a locked template, built around what the specific business actually needs to change), database integration, a booking and enquiry system, and analytics tracking configured at launch rather than bolted on months later. It's £1,200 +VAT, built on Next.js and Supabase as standard.

Why booking systems specifically matter

Without one, enquiries land in a general inbox and get tracked (or don't) manually. A wired-in booking and enquiry flow means every enquiry lands somewhere and gets tracked automatically, which matters more than it sounds once volume goes up.

Analytics from day one, not month six

Tracking configured at launch means visibility into what's actually driving enquiries within the first week live, rather than realising six months in that nobody set up analytics and there's no historical data to look back on.

One team across the whole platform

The same team that builds the platform also runs social and video work, so what launches on the site matches the rest of a business's marketing rather than being a disconnected asset built by a different agency entirely.

Who this is actually for

Businesses that have outgrown a handful of static pages: service businesses taking bookings, anyone managing content regularly, or anyone who's hit the point of needing real data on where enquiries are actually coming from.

See Time To Grow and view an example build

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