
Service Guide
How Much Does Mobile Billboard Advertising Cost in Aberdeen?
A breakdown of what mobile billboard advertising actually costs in Aberdeen, how the weekly shared slots work, and whether it's worth it for a small business.
What you're paying for
If you've seen a van rolling through Aberdeen City Centre with a screen bigger than most living room TVs bolted to the side, there's a decent chance it was ours. Mobile billboard advertising looks expensive from the outside. It isn't, and the actual numbers are worth laying out properly.
Our Big Screen Van carries 19 sqm of combined high-definition LED: two 176-inch side screens and a 98-inch rear screen, bright enough to read clearly in direct daylight. Weekly shared advertising slots run at £350 +VAT a week, and that buys your 30-second advert 480 loops across the week, roughly 4 hours of dedicated broadcast time, Monday to Friday, 10am to 6pm, across Aberdeen City Centre, Inverurie and Stonehaven.
The "shared" part matters. We cap each week at 10 clients, so your advert isn't buried behind fifty others fighting for the same 4 hours. If you want to lock in a longer run, the 4-Week Value Bundle brings the cost to £1,300 +VAT, a £100 saving versus booking four separate weeks, and it comes with a free Van Graphic Design asset (normally £150 +VAT) thrown in.
How it compares to traditional outdoor advertising
Static billboards in a similar city-centre location typically run into four figures a month before you've even paid for the artwork. A mobile screen gets you moving visibility across multiple locations in the same booking, video content instead of a static poster, and a much lower barrier to entry for testing whether outdoor advertising actually works for your business before committing to a bigger spend.
Is it worth it for a small business?
If your customers are local and your product benefits from being seen rather than just read about, generally yes. Retailers, hospitality, events and anything with a strong visual hook get the most out of it. One caveat worth knowing upfront: both weekly and 4-week runs need a minimum of 5 confirmed bookings before a slot activates, so it's not something to book the week before you need it live.
Getting started
You'll need a 30-second video or static graphic sized for the van's screen geometry. If you don't have one, our in-house design service produces one from £150 +VAT, formatted and colour-graded specifically for the multi-screen layout.
Next up
Private Billboard Van Hire for Aberdeen Events and Product Launches
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